Samsung: Digital out of home signage

I produced dozens of pieces of out-of-home signage for Samsung over the years at R/GA - here are a few selects from the American Eagle sign which we swapped out every few months or so, and based on announcements or product launches. We also introduced other signs or placements into the mix but this was one of our hero boards on a pretty consistent basis. All products are 3D and were custom built in our in-house studio.

R/GA 2013 - 2017.